MerchFriends is a 501(c) 6 organization led by Hello Merch.
MerchFriends launchedBand Shirt Day in 2022, establishing an annual celebration dedicated to band tees, an iconic merch staple since the 1950s. Band Shirt Day offers artists, labels, and merchandisers a day to proclaim their love of band shirts while raising funds for charities of their choosing.
Band Shirt Day is a global fundraising initiative, where artists come together for a single day to sell merchandise on their official sales channels and donate proceeds to charitable organizations of their choice.
